Cookie Policy

Last updated: 24 June 2026 Version 1.0

Cookie summary: TrendShield uses a small number of strictly necessary cookies to keep you logged in securely. We do not use advertising cookies. We ask for your consent before setting any optional analytics cookies.

1. What are cookies?

Cookies are small text files placed on your device when you visit a website. They allow websites to recognise your browser and store certain information — for example, keeping you logged in between page loads.

Cookies can be:

  • Session cookies — temporary files deleted when you close your browser
  • Persistent cookies — stored on your device for a defined period
  • First-party cookies — set by TrendShield directly
  • Third-party cookies — set by external services we use

The UK's Privacy and Electronic Communications Regulations (PECR), alongside UK GDPR, require us to tell you about cookies and to obtain your consent for non-essential cookies.

2. Essential cookies

Essential cookies are strictly necessary for the platform to function. They cannot be disabled without breaking core functionality. We do not require your consent to set essential cookies, but we tell you about them in the interests of transparency.

3. Analytics cookies

We may use analytics cookies to understand how visitors use the TrendShield website and platform — for example, which pages are visited most, how long users spend on different sections, and where users arrive from.

Analytics cookies help us improve the platform, but they are not strictly necessary. We only set analytics cookies with your explicit consent.

You can withdraw consent for analytics cookies at any time using the preference controls described in Section 5 below.

4. Third-party cookies

TrendShield does not use third-party advertising or tracking cookies. We do not embed social media widgets, advertising networks, or remarketing pixels on our platform.

Where third-party services are used (for example, payment processing for subscriptions), these services may set their own cookies in accordance with their own privacy policies. We will inform you about any third-party cookies before they are set.

Third-party servicePurposeCookies set?
Supabase (authentication)Session management for authenticated usersNo — session handled server-side via HttpOnly cookie set by TrendShield
Resend (email)Delivering email notifications and briefingsNo cookies set on our website
OpenAIAI analysis (server-side only)No cookies set on our website

5. Managing your cookie preferences

Within TrendShield

When you first visit TrendShield, you will be given the option to accept or decline optional analytics cookies. You can change your preference at any time by using the cookie settings link in the website footer.

Through your browser

You can also control cookies through your browser settings. Most browsers allow you to:

  • View and delete cookies stored on your device
  • Block all cookies
  • Block third-party cookies only
  • Receive a notification when a cookie is set

Browser-specific instructions:

Please note: Blocking essential cookies (in particular the session cookie ts_sid) will prevent you from logging in to TrendShield.

Do Not Track

Some browsers support a "Do Not Track" signal. TrendShield respects Do Not Track preferences — if your browser sends a Do Not Track signal, we will not set optional analytics cookies for your session.

6. Contact

If you have questions about our use of cookies, please contact:

TrendShield — Privacy Team

Email: privacy@trendshield.co.uk

Website: trendshield.co.uk